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How to motivate readers to react (upvote, downvote, rate) to an idea?

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Shubhankar Kulkarni
Shubhankar Kulkarni Jun 14, 2022
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How can we motivate readers to react to an idea or a session?
Why?
  1. Reacting is feedback for the author, helping them improve not just their future ideas but also the presentation.
  2. The reactions can be used to calculate the value of an idea. A number of solutions to calculating the value of an idea mention that the readers' reactions are an important factor to be considered while calculating the value.
  3. Reactions help ideas appear in the "popular" section of the platform - this acts as an advertisement for the ideator and also presents the popular ideas to new users of the platform
  4. It probably is a responsibility of an ideator. If they want feedback on their ideas, they should probably do the same for others.
The challenges that need to be solved:
  1. Reminding the reader to react. They might forget even if they like/ dislike an idea.
  2. If a reader likes an idea, they readily upvote it. They do not do so, out of kindness, when they dislike an idea.
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Creative contributions

Introduce badges for providing feedback

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Shubhankar Kulkarni
Shubhankar Kulkarni Jun 14, 2022
One badge for the first feedback you provide.
Another badge for completing 100 feedbacks... add more similar badges.
The badges are presented on your profile page and others can see them.
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Miloš Stanković
Miloš Stanković2 years ago
We need to frame it as a clearly positive activity for the badges to matter. Something like "Avid reader" or "Ideaholic" for it to be something that can make people proud. To create the most leverage we can create.
Some other options:
"Idea explorer"
"Ideaworm" - play on bookworm
"Idea scholar"
"Curious something" - need a unique noun here.
The platform could also categorize likes on the basis of tags. So that it can show the breakdown of the likes according to fields. For instance, 30 likes in biology, 20 in AI, 30 in arts. As it can then be tied into the user's job search as it can vouch for whatever they state in their CVs, resumes, cover letters. You claim to be interested in a field like fitness? Show me how many topics involving it have you liked on Brainstorming. Not just for job hunts, but for building online credibility, whether to be used to sell e-books, courses, or products.
But just listing the number of likes with a positive badge name could also prove that you are the type of person that is curious, futurespective, appreciative of other people's ideas... What else?
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Miloš Stanković
Miloš Stanković2 years ago
Even giving many dislikes can be framed as a positive trait.
"Reality checker"
"Hard to impress"
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
Miloš Stanković Categorizing upvotes is a good idea. That can also be done for the author who receives those upvotes. 20 upvotes on the author's sessions in biology, 10 in AI. As you said, it can vouch for the author's credibility.
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Put the feedback feature at the end of the session

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jnikola
jnikola Jun 21, 2022
Why?
Asking users to like or dislike the content at the beginning (right under the header image) requires a person to either
  • give their opinion based only on the title and a header image (--> idea to make a tool that helps users make header images like small graphical abstracts) - superficial feedback that an author doesn't benefit from, or
  • to scroll back to the top after the reading, although the engagement boxes (comments, creative contributions) are always at the end - time-consuming, not intuitive, thus, not happening
If we talk about the feedback in terms of scaling of the content (1-10) or yes/no questions like used on the platform, this problem becomes even bigger.
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Povilas S
Povilas S2 years ago
The reaction buttons could be both in the beginning and at the end of the content page. I think it's necessary to keep the buttons in the beginning too, otherwise, it would surely lower the reaction rates as well.
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jnikola
jnikola2 years ago
Povilas S For the contributions and comments yes, but for the sessions and ideas no. They are right there beneath the header image. And these are the only ones that ask you for full feedback.
Concerning the last sentence, I am not sure if it's better to have a higher rate of irrelevant feedback (that happens mostly after reading only the title), or if we want less, but a more engaging type of feedback at the end of the session/idea body? Some people ask questions at the end of the sessions such as "What do you think?", "Do you know about anything similar?", etc. Imagine these types of AI-created questions appearing automatically after the text serving as feedback.
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Povilas S
Povilas S2 years ago
J. Nikola The problem with having the buttons only at the end of the page is that it's easier to miss them and also - what is at the end is usually considered most irrelevant. Having the like button next to the header image/title gives it importance.
If you liked the idea, you'd most likely remember that it's there and you can upvote it (at least it works for me this way, maybe it's a bit trickier with new users, but this can be solved by making it more apparent, I guess, or adding reminders as you scroll down the session page).
You might read through the beginning or half of the idea, get the point, and want to rate it, if the button is at the end of the page, you haven't reached it yet. Getting back to the top of the page is more usual in this case. Maybe the feedback buttons could be placed at the side and stay fixed as you scroll down the page so that they'd be at hand at all times.
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Hide the feedback score for a content piece until the user rates it

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Povilas S
Povilas S Jul 08, 2022
Hide the number of upvotes/downvotes for those who haven't yet provided feedback themselves.
Why?
  • It makes the rating more objective (not motivated by the knowledge of how other people perceive its value). I noticed that once the idea/challenge gets some upvotes I then reconsider upvoting it myself. This is not an objective attitude. I suppose this is valid for most of us.
  • This way the users who want to see the feedback score for that content piece would be motivated to read the content first (so that they could vote).
How it works:
Before the user rates any content piece, near the upvote/downvote buttons, they see a banner saying "read and rate this idea/challenge/contribution, etc. to see the current feedback score for it". Once they rate it, they can see the total number of upvotes/downvotes.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
This could work. However, how does the platform feed top-voted ideas to the users without showing the vote count?
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Povilas S
Povilas S2 years ago
Shubhankar Kulkarni There might simply not be a section "top voted". Many factors comprise the recommendation algorithm, not only the number of likes. Personal preferences are very important, perhaps more important than the general popularity of the content.
Also, even if the content piece was displayed amongst the top voted or "most popular", you still wouldn't know (without the number of likes visible) just how popular quantity-wise it is compared to other content pieces.
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Mention on the "feedback box" that you get points for reacting

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Shubhankar Kulkarni
Shubhankar Kulkarni Jun 14, 2022
The "feedback box" is shown in the session image.
Your "brainstorming score" is visible on your profile page. Each idea, challenge, and comment you post increases your score. Your score also increases when your content receives upvotes.
Similarly, reacting, not just the upvoting/ downvoting, but also answering the questions in the "feedback box" should give the reader some points.
The points will help you unlock certain functions on the platform.
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Aashi Agarwal
Aashi Agarwal2 years ago
The more feedback you provide, the more feedback you receive- The idea is that if one provides detailed feedback (not just upvote or downvote) for say 10 ideas/challenges, we guarantee them detailed feedbacks on atleast 5 of their contributions (moderators on the platform will have to pitch in to deliver the promised number). This way we foster an environment where by giving detailed feedback you not only help others while gaining points yourself, it also gives you an added return on your time investment in the form of receiving feedback to help you improve, while also gaining points for upvotes that you might receive in feedbacks (earlier maybe not enough people were committed to reviewing your contribution and hence less likely to upvote). So while you get points for providing feedback, you also gain detailed feedback about your content and votes that come along with it.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
Aashi Agarwal Good idea! Maybe the platform algorithm could display a greater proportion of sessions (in other users' feeds) from those who give more feedback. That way, the sessions by people who give regular feedbacks reach more people, in turn increasing the number of people who provide feedback to them.
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Aashi Agarwal
Aashi Agarwal2 years ago
Shubhankar Kulkarni I like what you have suggested! However, even though having an algorithm that prioritizes your posts over other people's post (assuming you give more feedback) seems simpler but I fear that the greater outreach might not neccesarily convert into more feedback. People may still continue to read your ideas without taking the pain of providing detailed feedback. Having said that, I think having an algorithm in place as suggested by you could be an easier first step to implement.
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Rating system instead or in addition to an upvote/downvote

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Miloš Stanković
Miloš Stanković Sep 03, 2022
One of the big notes in my idea for artifying the platform in order to attract more non-ideators could work for this issue too. That is the switch from an upvote/downvote to numerical or star-rating of ideas.
The grading effect would be an extra incentive to rate, as you have more of a voice than simply saying the idea is good or bad. It would also provide more positive feelings in the users that would get top grades for their ideas.
Maybe it can work as a sliding system, or even better, to have the four feedback types get rated Originality, Feasibility, Necessity, and Conciseness.
It also feels a bit bad to give someone a complete negative grade on one of these things, yet the rating system where you can give someone a two out of five stars is strong enough to inform the person that they haven't been concise enough, but not outright disappointing as a downvote.
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Make it mandatory for ideators to provide a fraction of reactions every month

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Oguntola Tobi
Oguntola Tobi Jun 14, 2022
I believe mandating that every ideator provides a fraction of reactions will go a long way toward ensuring that. For instance, every ideator on the platform can be mandated to react to at least 1/2 of all posts on the platform every month.
Or else what?
Or else they will lose access to the platform or something equally painful like a temporary ban on posting.
You are right that we need more reactions and feedback on ideas and challenges. I am also guilty of not providing enough and I will definitely change that going forward.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
Will making it mandatory discourage people from using the platform altogether?
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Oguntola Tobi
Oguntola Tobi2 years ago
Shubhankar Kulkarni I would like to think that it won't. I do think it'll make some people less inclined to post, though. But maybe that is not such a bad thing.
Either way, I think it is worth trying out, at least. It can always be reversed if it doesn't work.
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Miloš Stanković
Miloš Stanković2 years ago
Oguntola Tobi Shubhankar Kulkarni I also thought of this, yet it also might lead to people just liking the first thing that falls under their cursor. Even bad ideas.
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Frequent raters' upvotes to have a stronger effect on the algorithm

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Miloš Stanković
Miloš Stanković Sep 02, 2022
The number of idea rates per user enhances their influence on the content promotion algorithm.
The more you rate ideas, the more your take has an effect on what ideas are pushed on the homepage.
It should be a multiplier of 0.0X or something like that, but it's still a good incentive. It also makes sense as the more active users know what's important and more in line with the platform than someone who has just registered.
Ideally, the multiplier could be applied per area or field. For instance, user X has rated 30 ideas in biology, more than anyone else on the platform or in the top five, hence his rating on an idea in the field of biology pushes the content higher up.
Tying this proposition with the one disclosed about badges.
Actually, this might be necessary for when a new influx of users come. As they could overwhelm the rating system and have some mediocre idea get glued to the top of the algorithm. Promote it/explain it with a taglinelike "craft the future" by showing which ideas are the most important.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
This is a good idea. I am not sure how it would motivate a person to rate because a person who rates frequently gains nothing out of it. Even though that person has some say (more than an infrequent rater) in pushing the content on the homepage, that content cannot be their own. No user can rate their own content. Therefore, what does that frequent rater gain to keep rating more frequently?
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Miloš Stanković
Miloš Stanković2 years ago
Shubhankar Kulkarni I think having more of a say in what is good or not as good is a solid motivator on its own.
We could also say that the frequent rater is doing something somewhat more altruistic by promoting the top ideas with his vote. Or that he is shaping the narrative of what is perceived as valuable by the platform's users to his liking. It's measurable social influence.
This idea goes well with the badge system often proposed.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
Miloš Stanković Yes, "altruistic" is the word that came to my mind, too. Right, may be give that person a badge for rating maximum number of ideas from the field.
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General comments

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Miloš Stanković
Miloš Stanković2 years ago
"Reminding the reader to react. They might forget even if they like/ dislike an idea." - this is important. Often time I scroll down to read the full idea before finding out whether I like it or not. The like button is then away from my vision. I propose that when you comment or write a creative contribution on the idea that you should see a pop up message that reminds you of liking/disliking with a simple question.
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Darko Savic
Darko Savic2 years ago
Miloš Stanković this is actually planned
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Miloš Stanković
Miloš Stanković2 years ago
Darko Savic Having a standalone idea that received 0 likes is demoralizing. It's also making me hesitant to put another one in. Yet there might be a chance that people just overlooked it. Is there room for the platform to send notifications or a pop-up to a user who liked many of your postings before? Something along the likes of "Darko posted this idea three days ago and it has 0 likes. We know that you like his previous ideas, wouldn't want to skip this one, would you?"
I know a follow function should come soon, but this could still be added as maybe you won't have a habit of following everyone whose content you like. It depends on how we roll it out. If we suggest who to follow based on how many likes you've given them already.
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Shubhankar Kulkarni
Shubhankar Kulkarni2 years ago
Miloš Stanković Maybe the recommendation algorithm can be improved to feed you content from authors that you have liked previously.
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Darko Savic
Darko Savic2 years ago
Miloš Stanković a good content recommendation system solves this problem. I get Youtube suggestions based on what I spend time watching regardless whether I subscribe to the channel or not
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