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An app that allows local businesses to collaborate

Image credit: Advertising Solutions Web Design

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Spook Louw
Spook Louw Nov 04, 2021
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This idea is a variation of this original idea.
This version would serve a more commercial purpose though and rely on local businesses to create value in order to help each other.
The idea is to have an app that allows you to indicate that you have visited a location by scanning a QR code at that location. Local business owners can work together to incentivise people to try and visit as many of the participating local businesses as they are able to during a given timeframe. So not only will the app be a normal directory, but it will also reward people for visiting all affiliated businesses.
For instance, if 20 businesses are registered on the app, they can reward people for visiting all 20 during a month by giving them special discounts or entering their names into a raffle for a special prize sponsored by all participating businesses.
This way, businesses will share their clientele and theoretically, everyone will benefit.
At first, I thought that it might need to be contained in a way that prevents competing businesses from participating, but I don't think that would even be necessary. Often, people tend to shop around between competing stores anyway.
Once the system is established, there are many more possibilities to push sales. Businesses can coordinate their specials to fall on the same day, creating hype around shopping and convincing people to make their purchases on that specific day, or they businesses could create joint specials, offering complimentary specials on certain products. For instance, you could pay a set amount through the app that includes a meal from a restaurant, a massage, a movie ticket and a drink at a bar for cheaper than it would have cost to pay for all those things separately.
Creating such an app as a third party would mean that you would be able to sell your product in every town. Businesses could pay a subscription fee and provide all the necessary information on their specials, and you could simply run the back end of the app.
I realize there are apps that search for specials, business directories and even check-in apps, but I haven't found anything that rewards users for visiting all the businesses. This approach effectively creates a community among local businesses and allow them to benefit from each other.
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Creative contributions

A discount screen on a pedestal at every location

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Darko Savic
Darko Savic Nov 05, 2021
There would be a pedestal with a screen that generates a new QR code each time it is scanned. The QR code is an URL. It loads a random one-time discount coupon at one of the other member businesses.
The next person that scans the screen gets a different QR code with a discount at a different local business.
Treasure hunts
Cumulatively, the QR code stands lead people on treasure hunts. At the end of the path, each person has to answer a few quiz questions to get a reward or a hefty discount. The questions are related to what the person should have noticed in different businesses along the way.
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Shubhankar Kulkarni
Shubhankar Kulkarnia month ago
I like the combo idea - meal + movie + drink, etc. Business owners could collaborate and come up with more such combos. The combos could be extreme - ziplining + drinks + travel. The travel is necessary for after drinking and to the ziplining place. The combo could be similar to those provided by the travel companies. Except, there is no middleman. The owners could post such combos on the app where users get to plan a day for other users.
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